Task 1:
(P1, M1, D1)
Speech packages fall into a range of different genre, these can include:
Consumer
Business
Lifestyle
Sport
News
Audience
Task 2:
(P1, M1, D1)
The 2012 London Olympics – this is a sport topic, the target audience could be anyone, as this is a global event, and everyone in the country would want to know about how the UK is going to handle the Olympics as well as how we might do in the variety of events.
The rise in alcohol prices – I think this is a lifestyle issue, as people who buy alcohol are affected by the rise in prices in that they would have less money after buying alcohol. Possibly lowering the amount of alcohol people buy. This could then improve the health and lifestyle of these people, as they are buying and drinking less alcohol; than before the price rise.
ASDA’s Standing in the league tables of supermarkets - is a business topic, I think this is because if ASDA were higher on the league table, the stock prices would be higher, allowing people to make more money from the company. However, if ASDA were very low on the league table; stock prices would be low and people could lose money.
The differences of council run gyms to national company owned gym chains – I think that this is an audience issue, or possibly a sport or even a Consumer issue. I think this is because of the different people affected by these comparisons, if national chain gyms are proven to be better than council run gyms, then councils could lose money from people who used to use these gyms would leave for the chain gyms, therefore affecting city councils
I think that the affects of the smoking ban on pubs and clubs are both a lifestyle and a business issue; the loss of revenues from smokers at bars and clubs would affect the business future of the bar/club. As well as this; the banning of smoking would improve the general health of the staff at the bar/club, as well as all of the customers. This may improve the business, as more non-smoking consumers would visit the establishment.
A history of the Leeds UTD Football club is a sports genre piece. Fans of Leeds UTD would mostly listen it to because they would be interested to know about the history and future of their favourite football team; people who are not yet fans of Leeds UTD my listen to the package and become fans of the team.
Task 3
(P1, M1, D1)
I have decided that my speech package will be in the genre of sport; this is because I have chosen to create a speech package about the sport Formula 1. The target audience for my speech package will be teenagers between the ages 15-19. This is because I think that creating a package for people of a similar age to myself would be a lot more simple and convenient than creating a package for someone older/younger than me.
Task 4
(P1, M1, D1)
Analysing Radio Drama
The speech package I have chosen to analyse is “F1 – Downshift – Episode 1”
The Voice
In this section of the analysis I will talk about the sound of the voices in the speech package, this includes the pitch, tone, volume, texture and rhythm of the product. The voice in this speech package is a medium pitch, and is loud in volume, but not overpowering in this sense. This means that the voice is perfectly suited to the content of the speech package. The texture of the voice – i.e. the quality of sound (smooth, rough, multi textured or single) is single, as only one person can be heard speaking, as well as this the product sounds smooth, this is because the sound quality is high, and the technology used in the creation of the speech package allows it to be professional and well made.
Technical quality
The technical quality of this speech package depends on the equipment used in the creation of the speech package; this includes all of the microphones and computer equipment used to edit the audio. For example, if a high quality microphone is used to record the speech, but low quality recording software or tape/CD would not allow for the sound to be as clear as it should be. Therefore, all of the technology used in the creation of the speech package needs to be as advanced as possible in order for the result to be good enough for broadcast.
Cultural codes
The cultural codes of a piece refer to the use of language, dialect and accent of the person heard in the package. In this speech package for example, the person in the speech package uses a language register (or the vocabulary) to attract and interest older listeners, as well as knowledgeable fans of formula 1. This is because there is a lot of technical information in this package, which requires some basic information of the sport in order to understand. The dialect of the package is in standard English, a type of the English language designed to be understandable by all, this includes having almost no accent, so that there are no slang words that could be varied by region, therefore affecting listeners ability to follow the information, for example, if I were to create a speech package designed for universal appeal, I could not include any words or phrases that are part of my regional dialect.
Codes of context
The context of a speech package is the measure of the content in relation to the theme, it can also be use to describe the vocal space of the package, this is when people in the same speech packare are not interrupting each other, or talking over a person involved.
Task 6
I need to indentify the interview materials I require to produce my speech package, this includes:
Who will I interview? – People I know who are knowledgeable of F1, so that the content of my speech package will be relevant
Other contributors? - I think some official interview recordings from the FIA will provide interesting and relevant information for my speech package
Vox Pops? –
Where will I record? – I will record my speech package in the school radio studio; this has a lot of equipment that can help me to produce a high quality speech package
Will it be recorded as live? – My speech package will be recorded as live, but there will be pre-recorded interviews that I will find on the Internet, these will be referenced thoroughly to ensure I am not accused of plagiarism
Will there be a telephone interview? – No, I don’t think I can get a telephone interview onto my speech package; this is because the technological and logistical limitations would prevent me from setting this up.
What is usual for the genre I have chosen? – On the genre I have chosen, there is a lot of facts and stats, as most of the information people want to know is the position of a team or driver on a leader board, as well as this, there is a lot of interviews with drivers/teams and officials about the sport
Task 7
Research a variety of radio stations based on their target audience, genre, broadcast range, broadcast type and use of speech packages
Radio aire:
Radio aire is one of the most popular radio stations in the Yorkshire region; it broadcasts in the aire region, hence the name and it is found on the frequency 96.3. The target audience of the radio station is teenagers and young adults between the ages of 16-25; however, many more people listen to this radio station, across a wider range of ages and regions due to the inclusion of internet broadcasting and digital radio. This station does use digital or DAB radio to broadcast, and also broadcasts on the internet, allowing for a lo0t more people to listen to the station. The main genre of music on this radio station is dance and r n b music, as well as pop music. This is because the majority of the target audience enjoys this form of music. Speech packages are used on radio aire mostly as advertisements, but can also be used in pre recorded interviews and special events.
BBC Radio 2:
BBC Radio 2 is the most popular radio station in the United Kingdom. It is listened to by an audience share of 15.9%, measured in September 2009. Because of this massive popularity, it has the widest target audience; spanning teenagers, young adults, as well as adults, totalling an age range of 16-30+. This means that there is a need for a lot of content that will appeal to as many people as possible. This accounts for the small changes of content and genre over the years. There are 3 basic “genre” that apply to BBC Radio 2, these include, Hot AC, Indie and infotainment. The definitions of these can be found here:
http://en.wikipedia.org/wiki/Hot_AC#Hot_adult_contemporary
http://en.wikipedia.org/wiki/Independent_music
http://en.wikipedia.org/wiki/Infotainment
The most popular show on radio 2, and therefore possibly on UK radio, is Terry Wogan’s Breakfast show, however, as he is leaving radio. A new show must take his place, and try to maintain the immense popularity of his show. As there are no adverts on any of the BBC’s channels or radio stations, speech packages are used in different ways to other stations, for example, interviews and music are played as speech packages, as getting these live would be very difficult to do in a studio.
Task 8
Write a treatment for SP
Programme extract
Genre: Sport – Formula 1
Date recorded:
Duration: approx 5 min
Voices: Me, James Allen, Matthew Popple, Arran Cook
• Volume – Same vol all mics
• Pitch – Medium/ low pitch
• Rhythm – conversational
• Accent – Northern
Actuality/ambience: None (silent)
Music: Jingle (possibly)
Sound FX: audio balance and stingers
Silence: avoided if possible
Notes:
Material needs to be relevant to theme
Cannot be too long.
Due to several logistical problems as of late, I have decided to change the subject of my speech package to the BP oil crisis. I think that this will give me a richer subject matter to discuss.
Task 9: Research
Task 10
See – mediashare -> 6th form media -> Y 13 radio -> SP H&S paperwork
Task 11
Script for speech package
Subject: BP oil crisis
Present research in presentation as a short news style sound byte, no longer than 2 min there is no fixed script, only guidelines and subject matter to talk about.
About the oil crisis
} A BP oil well is leaking millions of gallons of crude oil into the gulf of Mexico.
} Both the head of BP and US president Barack Obama are putting measures in place to stop the leak.
} PM David Cameron is meeting with the head of BP to help and prevent further damage to the gulf coast.
Damage to the gulf coast
} The oil is posing a severe risk to four American states in the gulf of Mexico including Mississippi and Louisiana.
} The wildlife of the gulf coast is also at risk. As with other oil spills, birds and fish are at the most risk from damage due to copious amounts of oil in the ecosystem.
What people are doing to help?
} The US government, the British government as well as the company chiefs of BP are working tirelessly to help repair the damage already done to the gulf coast.
} BP has agreed to pay a $20million compensation for the damage caused by the oil spill
Task 12
Produce SP
Task 13
Evaluation of SP
Purpose
The purpose of my speech package was to create an informative short audio clip about either a fictional or realistic subject. My first idea was to create a speech package about the current formula 1 season, with some of my friends who are fans of F1; however, this was to prove impossible due to several logistical errors and time constraints, therefore, I changed my topic to the BP oil spill in the gulf of Mexico, I feel that this was the right decision as I was able to record it quickly and edit it in order to submit it properly
Audience
My speech package was listened to by some other year 13 students who said that my speech package was very informative and allowed them to learn more about the subject, without it becoming overly dull. They said however, that the quick change in topic may have made the speech package confusing to people who were not aware of the change.
Representation issues
As I was the only one involved in the creation of the speech package, I tried to make sure that my ideas were able to show the language and information of the topic effectively, I also used a music bed in order to help my speech package to sound more professional. I think that the music helped as it was relevant to the subject I was talking about, the environment.
Technical issues
There was a problem with the voice recorder I used to create my speech package, the recording did not start at the right time and my voice was cut off halfway through the recording. Therefore I had re-do this a couple of times to get the recording right.
Self-evaluation
While creating the speech package, I was able to get more experience using the voice recorders as well as the microphones as I had not used them all that much in the TV and Film course. I think that I could have put a bit more research into the speech package, and that I should have changed the topic earlier, as it would have allowed me to gather more information.
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